Korra Bath Ware Calls for Exclusive Marketing Strategy Partner in China

According to a research, in the process of industrialization and urbanization in China, more and more people from low-income areas and industries will shift to high-income areas and industries. In the future 20-30 years the Chinese middle-income class will rise rapidly and they will become the class of the most consumption capacity in China. Investigation shows, at present Chinese middle-class families save 20% of their income on average, 23% of the families’ list housing as their primary expenditure item. Among the survey samples, 85% families without house property say that they will purchase house property in the near future. Among the families with house property, up to 58% of them plan to purchase the 2nd house property within 13 years. The demand for house property will continue to promote the consumption of building materials. In the fast pace of the modern life, more and more people begin to pay attention to the bath private space and enjoy it themselves. Especially after a busy day, a bath space with excellent and multiple functional equipments can indeed bring comfort to human body and mind as well as adding a lot of fun to the life. In recent years, with the increased demand on products’ environmental protection, fashion, safety and more and more situations of "one household, multiple bathrooms”, the Chinese sanitary products market will see a rapid growth. According to Soufang website statistics, In 2008, the bath market sales break 100 billion dollars, accounting for 35% of the total bathroom equipment, within which the China’s demand for bath facilities will reach 44 million pieces, while the United States only 35 million pieces. That is to say, China will overtake United States as the world's largest sanitary ware products consumer market.

In view of the above situation, Foshan Korra Bath Ware Co., Ltd., which has excellent sales records in Europe and America’s high-end markets, sets its long-term development policy as “take root in Foshan, face China, base on overseas, aim at global” and decide to call for exclusive marketing strategy partner for domestic high-end markets in 2010.
  
Foshan Korra Bath Ware Co., Ltd. was established in 1998, which is situated at No. 5 Xingyedong Road, Zone A, Shishan Science & Technology Industry Park, Nanhai, Foshan, Guangdong. It is only 23km from Guangzhou and 150km from Hong Kong. It is awarded new high-tech enterprise of Guangdong Province and the famous brand of Guangdong Province. 
With a product philosophy of high-tech, professionalism and delicacy, Korra has been producing top quality bath ware products. Step by step in the market and with 11 years' development, Korra has grown into a professional bath ware manufacturer in China, possessing an area of about 80,000 m2 and a diversified product line of shower enclosure, steam room, massage bathtub and shower panel as well as the development of auxiliary products. Since its establishment, Korra has continuously innovated and forged ahead. By setting "100% quality pass, 90% customer satisfaction" as the quality goal, Korra has spent huge sums to build inspection center and has got CE, ETL, TUV and ISO9001 system approvals with the advantage of the introduced German technology and scientific management. We ensure every production procedure's preciseness and fine workmanship, attach great importance to "precise process, satisfactory results"; therefore greatly ensure high quality products and services for our customers. In 2007, we set up Nanhai bathroom project technology research and development center under the approval of Technology Division of Nanhai, Foshan; also, functional departments of industry design center, sample making center, testing center and chemicals labs are set up, offering necessary conditions for developing management platform. Since its establishment, Korra sticks to the brand philosophy of "Build exquisitely healthy bath environment; Enjoy elegantly leisure pleasure" as well as the enterprise spirit of "Unity, pragmatism, innovation", commits to offer high quality products and services to wide range of customers. The green idea filters into people's minds. Currently, Korra's products have been sold to over 30 countries and regions in the world, including Europe, America, Australia, Southeast Asia and Middle East. Korra will uphold the concept of innovation, continuous develop high-grade series of bathroom products to adapt to the needs of domestic and foreign markets. Korra also attaches great importance to the employee's education and training; actively train the future stars of the enterprise. By offering sufficient conditions and perfect environment, we let employees accept education and training consciously, improve relevant knowledge and skills, increase their working efficiency so as to make greater contribution to the enterprise and reach a mutual development of both enterprise and individuals.
Korra advocates the following service idea and values:
1. Company values: Customer satisfaction is the only product inspection standard.
2. Company perspective: To be the excellent bath ware production base all over the world...
3. Company mission: Satisfy customer's value requirements; be absorbed in every set of bath ware product.
4. Quality Policy: Scientific improvement, make superior products. Continuous improvement, build high-class enterprise
5. Quality goal: 99% quality pass, 100% customer satisfaction
6. Brand idea: Builds the exquisitely healthy bath environment. Enjoy the elegantly leisure pleasure
7. Team idea: Humanist constructs the team. Quality creates the brand. Honest invites the customers. Continuously innovation keeps advancing
8. Working standards: No concern on hardship, but merits only. Use resources wisely and in pursuit of achievements. Pay attention to effects, and further to results. Discuss for a decision, decide for an action, and act for a result. Personality shall be respected while subordinating to the collective. Company interest is the highest priority
Facing the rapid rise in the demand of the domestic sanitary ware high-end market, Korra decides to use munificent funds and policy to call for exclusive marketing strategy cooperation partners in China. Zhu Yunfeng, the Director of Korra company， reveals that Korra Bath Ware Co., Ltd. is currently calling for a strategic partner who can grow up together with Korra, has a strong sales team and a mature nationwide sales network. It could be a single proprietorship or joint venture company with Korra. With Korra’s advantages in the R&D and production of high-end sanitary ware products, Korra is willing to promote its successful mode and experience nationwide. Korra will invest not less than 10 million yuan to the new company for product marketing every year and rapidly makes the new company a famous nationwide brand in the field of sanitary ware.

Korra sincerely invites you to join us!

Contact person: Miss Lau

Tel: 0757-86696962 

Mail: Jason@korraware.com  Korra3@korraware.com

Company Add: No.5 Xing Ye Dong Road, Zone A, Shishan Science & Technology 
Industry Park, Nanhai , Foshan, China